Small Business Marketing by Jillian Shaw Marketing, Advertising & Public Relations for the Small Business

Posts Tagged ‘tips’

The Importance of Good Copywriting – Message Matters

03.23.2010 · Posted in Website, Writing

Usually I try to think of ways to do all your small business marketing yourself, for free or really cheap.  But this is one area where, if you can afford it, it’s not a bad idea to hire a professional.  You know your business needs a website.  It needs to be good, and if you’re ...

Ten Tips on Keeping Family First, Business Second

03.23.2010 · Posted in Family, Life, Time Management

When you have a small business to run, it’s easy to get wrapped up in work.  9 to 5 is 24-7 for you.  If you are young and energetic, you’re in a great spot.  But if you have a family, you have relationships and responsibilities that really do come first. It’s important to make sure ...

Making An Employee Handbook for Your Small Business

As soon as you have one true employee, you really should have an employee handbook.  I’m not talking about your son who helps on weekends for petty cash, but an actual employee for whom you take out taxes and whatnot.  You never know when your small business will grow, so you need to be prepared. ...