Small Business Marketing by Jillian Shaw Marketing, Advertising & Public Relations for the Small Business

A Message to Big Business – Social Media Is No Longer Optional

I tripped across the second iteration of this masterfully constructed video and just had to share it.  It really illustrates the power that social media has over our society in this day and age.  The good news for small business owners is that you have nothing to hold you back the way big business does. ...

Reorganizing Life

05.26.2010 · Posted in Family, Life, Planning, Time Management

One day when I was particularly bored, I “invented” a new way of organizing my life so that I could tackle multiple  projects without letting others slip.  It worked pretty well for me, so hopefully you’ll find it useful, too.  I think I might have developed it while reading The 7 Habits of Highly Effective ...

Corporate Social Responsibility – Do Small Businesses Need to Care?

05.25.2010 · Posted in Community Outreach, Public Relations

Corporate Social Responsibility, or “CSR” as we call it in the PR biz, is a hot topic right now.  Have you heard of it?  Put simply, it’s the push to create in big businesses a sense of duty to the community in which they do business.  Many large companies are responding, too.  Target donates millions ...