Small Business Marketing by Jillian Shaw Marketing, Advertising & Public Relations for the Small Business

Archive for the ‘Facebook’ Category

How to Target Your Facebook Ad

02.26.2010 · Posted in Advertising, Facebook, Social Media

There are countless reasons to use Facebook to promote your business.  This article outlines just a few of them and highlights some real Facebook success stories. One of the greatest things about being a business on Facebook is its unique, affordable, targeted advertising tools.  I talk briefly about Facebook Advertising in this post, but I ...

Using Facebook to Bring Virtual Customers In Your Real Store

02.24.2010 · Posted in Facebook, Social Media

You know that you can use Facebook to find people interested in buying your products online, but what if you really need to get people into your brick and mortar business?  You can do that, too. First, you need to use Facebook’s search function to search for pages associated with your geographical location.  Does your ...

Yes, You Can Use Facebook For Your Small Business

02.21.2010 · Posted in Facebook, Social Media

A couple of months back the New York Times published this article about business promotion on Facebook.  Instead of making you read the whole thing, here’s a summary of the important parts: Go where the customers are (Hint: They’re on Facebook) Most businesses start with a ‘Page’ where Facebook users become ‘fans,’ rather than an ...