Small Business Marketing by Jillian Shaw Marketing, Advertising & Public Relations for the Small Business

Archive for the ‘Current Events’ Category

2010 GOP Sweep: What Does It Mean for Small Business?

With a Republican gain of some 65 seats in the House, you may be wondering how this ‘sweeping’ change in the political landscape will affect you in the coming days. You may have seen rumors that the stock market will jump up in response. It may, but as we all know the NYSE is about ...

A Message to Big Business – Social Media Is No Longer Optional

I tripped across the second iteration of this masterfully constructed video and just had to share it.  It really illustrates the power that social media has over our society in this day and age.  The good news for small business owners is that you have nothing to hold you back the way big business does. ...

Do Smart Phones = Smart Small Businesses? (or, Jillian wants a Palm Pre Plus!)

Most of the small business owners I work with are older (35-55) than the typical smart phone user, and while most have cell phones, smart phones are few and far between.  And that’s understandable.  Smart phones are typically more expensive initially, require a data plan and are generally intimidating if you’ve never used one before. ...